Wednesday, November 7, 2007

"Unpack Your Adjectives!"



Ok - I am surely dating myself, but for those of you of a 'certain age' who grew up in the 70's, I bet you can recall on demand every word and tune from "Schoolhouse Rock." So many classics - from "Lolly, Lolly, Lolly Get Your Adverbs Here" to "Conjunction Junction" - brings back so many memories!

Where am I am going with this and what in the world does it have to do with weddings? Well, today over on WeddingBee there is a post about a DJ who in the initial meeting/interview asks his clients to sum up in *3 Adjectives* what they want their wedding reception to be.

Simply. Brilliant.

I encourage you all to start asking your brides and grooms to "Unpack Their Adjectives" and share their *3 Adjectives* with you as it relates to your role in their wedding or honeymoon. [I imbedded the original clip from YouTube in the post below to refresh your memory!]

What fantastic insight this will give you into your couples - no matter the stage you are in the process - whether trying to close the sale or mid-way through the planning as a 'check in' to see if you are all on the same page with what the final event will look and feel like.

Take it one step further and go through the exercise yourself for your own business...what are the *3 Adjectives* that best describe you/your brand/what you stand for/what you offer that is unique and post it in a place that you see it often.

Kathryn and I will do this and I promise to post back with what our *3 Adjectives* are for Engaging Concepts...and feel free to share yours with us in comments!

Now - back to the Schoolhouse Rock site - I am digging the walk down memory lane and revisting my friend "Bill" up on Capitol Hill!!! LOL!

38 comments:

Melissa DiStefano said...

I love School House Rock!!! Program shorts like that always stick with you!

I recents did this for my company and came up with Modern, Elegant and Creative.

I think it's a great idea for brides and grooms to determine the feel they want for their wedding!

The Flirty Girl said...

Hi Rebecca,

This is so funny. I also work in the wedding industry in the SF Bay Area in California and just did a Google search on "Lolly Lolly Adverbs" and found your blog. Why was I Googling "Lolly?" Because at my own wedding last year we did something very silly and fun, my hubby had the novel idea of choosing special songs for when our mothers walked down the aisle. My name is Stacie, so my mom, much to my shock, agreed to walk down the aisle to the song "Stacy's Mom Has Got It Going On" and my hubby's step mom's name is Lolly, so she walked down the aisle to "Lolly Lolly Lolly Get Your Adverbs Here." LOL.

I did not expect to end up on a wedding professionals blog when I started the search for an image this morning, but LOVE the suggestion you've made about the three adjectives and will certainly begin using it myself as I email with and talk to clients this year.

I also wanted to offer to add your blog to a website I started last year called "Best Wedding Blogs.com." It's a courtesy site I put together for two reasons. One is to encourage more people in the industry to take up blogging, the other to help brides who want to get to know professionals through their blogs, find them more easily. Just drop me an email if you'd like to be added :o)

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